Think Tools approached Swayspace to improve the usability of their complicated software suite of business strategy tools and to design the packaging and manual. We worked closely with the software product and engineering teams to overhaul the complicated user interface and vastly improved the computer-based help. To illustrate the capabilities of the software to customers, we developed a simple and entertaining Flash tutorial telling the story of a business hero using the Think Tools suite to embark on a new venture.
We did: Design strategy, Art direction, User interface design, Graphic design, Packaging design
"We have received rave reviews on the design and functionality... and the user experience has improved greatly. The results were exactly what we were looking for, and the process of working with Swayspace was a pleasure."
Christina Mott
Think Tools VP Product
